Imagine what you could do for your clients if you could track their use of your products and see that information in your CRM. Are your products working the way they're supposed to? Imagine the possibilities!
How customer-centric is your organization? The right people using the right tools will change the way clients and prospects look at your company.
Is your CRM a collaborative tool? Does it provide metrics that allow your business to track progress? See what to consider when deciding on a CRM system.
The first step to growing your business is to define what your processes are and make sure you have the tools to be efficient. Read Shaun's blog to see why a CRM is necessary for your company to be successful.
My childhood story can easily be applied to using technology that immediately relates to any business in our economy.